
Richi Kids helps children build financial confidence through daily habits, real-life decision making, and play.
Because financial confidence starts in childhood.
Children who learn healthy financial habits early don't just make better money decisions.
They grow into adults who make better life decisions.
Everything we build starts with this belief.
Yet money influences almost every important decision they'll make.
Digital-native generations are growing up without the financial tools they need. The result? Billions lost to debt, poor decisions, and missed opportunities — problems that start in childhood and compound for life.
of young adults experience financial FOMO, fueling impulsive debt
of Boomers experience the same financial FOMO — a stark generational gap
of Gen Z demonstrate basic financial literacy — leaving 63% unprepared
The Neurological Advantage
Children's brains show remarkable neuroplasticity, with 87% of studies demonstrating significant neural changes from learning experiences.
This creates a unique window of opportunity to establish healthy financial thinking patterns


Bite-sized lessons that make saving, budgeting, and smart spending easy to understand
Interactive challenges and everyday money decisions help children apply what they learn with confidence
A virtual pet rewards consistency, turning small daily actions into lifelong financial habits
Most families are up and running in under 5 minutes. Parents get a dashboard to track progress, set goals, and celebrate milestones together with their child.
We know trust is earned. That's why every feature is designed with parents in mind — from transparent progress reports to safe, ad-free environments.
No third-party ads, no in-app chat with strangers, no data sold to marketers.
Track your child's progress, set allowances, and review completed lessons anytime.
Get notified when your child hits goals — because these moments matter.
You're not just tracking progress. You're helping your child develop skills they'll rely on for the rest of their life.
Choose the plan that works for your family — cancel anytime, no questions asked.
Try it monthly
Full access to all lessons, the market simulator, and virtual pet. Cancel anytime.
Best value for committed families / per year
Everything in Monthly — save 17% compared to paying monthly. That's less than a kids' book per month.
A lifetime of better financial habits
One payment covers your whole family — all children, all future updates. The last financial decision you'll need to make for their education.one parent dashboard.
Fully compliant with children's privacy regulations. We collect only what's necessary and never share data with third parties.
We don't track your child's behavior across apps or sell usage data. What happens in the app, stays in the app.
Our full Privacy Policy is available as a standalone page — clear, readable, and written for parents, not lawyers.

We built Richi Kids so every child can practice those decisions long before they face them in real life.

Every month without financial education is a habit forming the wrong way. Start free today — your child's first lesson takes 3 minutes.
Launching September 2026
Trained through our online school
And growing every month
Richi Kids
Building a generation that grows up confident with money.
COPPA Compliant
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Questions?
help@fngrm.app
© 2026 Richi Kids, Inc. · EIN 37-2231801 · Newark, DE US
Schools Teach Math. Not Money.